Zey Says

In the past years, major advertising systems (Google’s Adwords, Microsoft AdCenter and Yahoo’s Overture) have become more competitive. While they remain proverbial goldmines for many advertisers, more and more marketers were caught on; it has become increasingly difficult to turn profits using these systems. The average cost per click rose from 30 cents in 2002, 45 cents in 2004, 75 cents 2007, and 99 cents this year. Today , there are at least 450, 000 online marketers utilizing the Big 3 advertising systems, you will be left behind unless you have the best tool that come across to define the appropriate keywords for your ad campaigns and let’s you optimize your sites on a higher capacity. Perhaps optimization isn’t even your main goal…it’s survival. You may have experienced a drag down in your PPC traffic and wondered what’s the reason behind it, after all your budget and keyword bids seem right. You tend to lose hope and feel like online advertising is not for you… that’s where the ...

When your blog or site is on the “right age” by having some decent traffic from your marketing investment, then it’s time for you to be acquainted with affiliate programs which will help you add more bucks to your account and support your growing old needs. Choosing an Affiliate Program has never been an easy task for many people, especially to those new in the e-commerce. The Internet is full of scoundrels and scams, and the hype is so tempting that the gullible affiliates become their prey. Be an Affiliate Program “scam filter”. Here are some points you may want to consider before finally saying “I do” to an affiliate program which may already look very appealing to you: Affiliate Program Love at First Sight is Not Always True When it comes to online marketing, you need to remember that the first affiliate program you come across is actually not the best. This can be a costly mistake that you can commit in the end. Before deciding to “tie the knot”, the first thing that you need to d...

Nowadays, a lot of online businesses rely heavily on certain seasons for increased sales volume. As of this writing, the month of September for most industries indicate a significant time for sales --- it’s back-to-school in the US; it’s the early start of Halloween and Christmas preparation for Christian nations; it’s the beginning of vacation booking for some travel enthusiasts. If you are an online marketer that could benefit from such events, then you might just want to invest on the trend when the demand is in full bloom, because if you’re not prepared as a seasonal marketer, you will not reap the fruits of a demanding market during this buying season. Research and well-tested ad campaign techniques are keys to handling seasonal activities in the online market. So when seasonal advertising time is approaching, you should be equipped with the knowledge of knowing the profitable keywords from related websites around a month before the season. For example, you are planning to sell gi...

Just as there are “tails and heads” in coins; we have two major kinds of software for the keyword tools we are using in SEO: the web-based and the installed software. The web-based (also known as the “hosted” server) usually resides externally on ASP networks (Application Service Provider), while installed software (a.k.a. “in-house”) is being downloaded on one’s computer network. It is obvious in my title up there that I prefer to use web-based keyword tool, and let me clarify that I am writing in SEO perspective and not in a general IT concept. Allow me to justify my point by enumerating some advantages that I’ve found in using web-based keyword tools such as KeywordSpy.com . Here are important factors I have considered: No Additional Expenses When you purchase a traditional keyword software, you then need to host and install the software on a server. The set-up may have certain system requirements to integrate with your application, and most of the time, these involve the latest sy...

As of July 21, 2008, the four new packages of KeywordSpy were formally launched to the World Wide Web to cater various SEO and advertiser needs. So sure that the past days have been nothing but hectic for the KeywordSpy Team especially right now where floods of e-mails are surely coming in their support from inquirers who are interested in their products. You know how it is for my favorite keyword tool, the KeywordSpy Team is always into integration of more groundbreaking features every now and then, but my exhaustion for waiting lessens whenever I’m satisfied to see the results they ar e showing me. KeywordSpy doesn’t need any fanfare. Its features spe ak f or itself. As the well-known French chef named Jean Brillant-Savarin said, “Let me ta ste the dish, and you can spare yourself the rhetoric on how well you c oo k.” So, enough of the sales pitch! Allow the feat ur es to speak for themselves and let you “taste the dish” by knowing the latest in KeywordSpy : KeywordSpy Gold is now ...

Each one of us at some point in our lives thinks of ways to have sidelines for extra money. Even if we are surviving with our main job salary, we still crave for opportunities which will give us some extra bucks. Online users have these opportunities through Affiliate Marketing , a two-letter word with a simple definition --- making money by promoting other people’s services, products or information. There are lots of affiliate networks catering the universe of affiliate marketing. Say for example, the well-known ClickBank, which is a platform that lists all the digital products, e-books and online services of different merchant sites. With a free sign-up, you can immediately start promoting the products of your choice and expect commissions to flow in your account if you are good enough in generating sales and orders. But making money via affiliate marketing could not be easier and safer without knowing the right products to sell and the super affiliates to follow with. There is no ha...

Providing country-specific keyword results is extremely useful when it comes to promoting sites which are aimed at web users in a specific country. For instance, garbage in Canada is trash in the USA, while rubbish in the UK. Hence, even though a country is English speaking, still, there are different keyword terms advertisers should research. While US advertisers have the choice among numerous commercial SEO tools, their European or even Asian counterparts have little or no choice at all. The necessity for a keyword research tool that provides accurate keyword data for specific regions is very high and still assiduous. If you are looking for what people are searching for in specific countries, KeywordSpy can be of assistance. Its country versions let you choose exclusive keywords for certain sites in specific regions, thus, catering local marketers and advertisers optimizing for both local and international visitors. As of this writing, KeywordSpy offers the PPC advertising of sever...

Lots of marketers and ad agencies offer keyword research services. Keyword research and analysis are not as simple as using the free tools at Adwords and Overture. Advertisers must see beyond these tools and grasp the real time competition they are in. Of course, design and interface are important, customer support and relations are equally important, but they’re all focused on what happens once a potential client gets to your site. And there enters the need for SEO. And when you seek SEO to knock on your site, there comes with it, the inseparable “keyword research.” Keep in mind that keyword marketing research would determine the success or failure of a site, no matter how user-friendly or well-designed the pages in it. While doing optimization, it is always recommended to do a competitive analysis to discover the top keywords used by online searchers to find services and products and what search terms are utilized by your competitors who are doing pretty well in marketing themselves....

I have read an online news article on how the Internet will be “crowded” and “FULL” by 2010 . Apparently, people are placing and uploading lots of stuff on the net (including yours truly) and that there will be “no more space left" in as early as two years from now, unless online biggies will invest billion of dollars to this gigantic demand. Of course, no way for me NOT to join the “blogwagon” despite this alarming news, because online writing flows into my veins, and as usual, going against the odds is another aspect of my lovely life. Who would have thought that the used to be toothpick-sized-girl who jumped and glides in the provincial farm would end up in a geeky-tolerant online industry? I used to imagine web expert people being techie nerds with thick eye glasses, complemented with an extra serving of Tony Stark’s Iron Man ego. When I landed in the copywriting job, I tried to familiarize myself with the information technology basics, and I often ended up being an Internet10...